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Ulta Beauty CEO Kecia Steelman Surrenders 1,491 Shares at $535.72 in Tax Withholding Transaction

Transaction
SELL
1,491 shares
Total Value
$1.1M
@ $535.72/share
Insider
President and CEO
Steelman Kecia

CEO tax withholding transaction. Kecia Steelman, President and CEO of Ulta Beauty, Inc. (ULTA), surrendered 1,491 shares at $535.72 per share to satisfy tax withholding obligations on March 17, 2026, according to a Form 4 filing with the SEC. The transaction, coded as type “F” for tax withholding, totaled $798,758.52.

Multiple executives forfeit shares. The filing was part of a cluster of three tax withholding transactions totaling 2,073 shares worth $1.11 million. Chief Human Resources Officer Anita Jane Ryan also surrendered 189 shares at $535.75 per share, valued at $101,256.75. Steelman executed two separate forfeitures on the same day, with the second involving 393 shares at $535.72 per share for $210,537.96.

CEO retains substantial stake. Following the transactions, Steelman holds 31,600 shares directly. The tax withholding transactions are not discretionary sales—they represent shares automatically surrendered to cover tax liabilities on vesting equity compensation, a routine occurrence for executives receiving stock-based awards.

No open-market activity detected. The six-month insider trading summary shows zero buy or sell shares in open-market transactions, with net shares at zero. The recent forfeitures do not signal a change in executive sentiment, as type “F” transactions are mandatory and non-discretionary.

Institutional ownership concentrated. Vanguard Group Inc. leads institutional holders with 5.38 million shares representing 0.12% of the fund’s portfolio, followed by BlackRock Inc. with 4.11 million shares at 0.09%. State Street Corporation holds 2.03 million shares at 0.05%.

What to Watch: Monitor upcoming Form 4 filings for any open-market purchases or sales by Ulta executives, which would signal discretionary conviction or concern. Tax withholding transactions typically cluster around quarterly vesting schedules—watch for the next equity compensation vesting date to anticipate similar filings.

This article was generated using AlphaStreet’s proprietary financial analysis technology and reviewed by our editorial team.

The post Ulta Beauty CEO Kecia Steelman Surrenders 1,491 Shares at $535.72 in Tax Withholding Transaction first appeared on Alphastreet.

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